Hair Goals: Importance of a Hair Consult

One of the first things you need to learn as a hairstylist is how to conduct a great hair consultation.

When a client comes for a cosmetology salon visit, the first fifteen minutes are for getting to know them and understanding as much as possible about their hair and their goals.

Below we’ve outlined several types of questions to ask to get to know your client. You’ll be able to build rapport and encourage them along the way with these helpful questions!

The Importance of Getting to Know Your Client

When you have a beauty consult with a new client, you can learn their hair expectations. You’ll find out what the client likes about their hair and what they don’t like. Frame it in the form of a casual question, like this:

  • What’s your favorite thing about your hair?
  • What are your hair goals?
  • If you could change one thing about your hair, what would it be?

Through no-pressure questions like these, you’ll learn vital information about your client and their needs. Being friendly and approachable is the best way to ensure a good consult.

Without an informative beauty consultation, you won’t be able to prescribe the right products or effectively cut, color, and style their hair. If you want satisfied clients, you have to get to know them first. It’s the only way you’ll be successful.

What Does Beauty Consultant Mean?

As a beauty consultant, you’re on a mission. You need to put your clients at ease and encourage them when they feel vulnerable in their hair journey. You’re like a coach, helping them achieve their goals.

During your beauty consultation, you’ll ask questions like:

  • How do you like to wear your hair?
  • How do you part it?
  • What products do you like to use?
  • Do you spend a lot of time in chlorine or in the sun?

Keep in mind you can meet with your clients online via Zoom if they’re more comfortable. Virtual consultations aren’t just for Covid times.

They usually only take about 15 minutes. Because it’s so short, a virtual consultation is a great way to set up for an in-person appointment. You can meet with your clients at home before they make the trip to the salon.

Questions to Ask at a Hair Consultation

Asking the questions above can help you get started with your consultation. Here are some more hair consultation questions to ask:

  • When was the last time you got your hair colored?
  • How often and what type of products do you use?
  • Do you use heat on your hair?
  • Do you have any skin sensitivities?

Once you know the answers to these questions, you can prescribe products that can help your client. Remember you’re not a salesperson. You’re actually holding the answer to a lot of their hair woes, and you’re giving them the opportunity to solve them.

Taking the Time

Having an effective consultation means taking the time to understand your client and encourage them. You’ll conduct your hair consultation and then be able to provide for their needs and prescribe the right products.

If you haven’t already joined our program and it sounds right for you, apply today to get started!

Book of Business 101

Get More Clients

As with any business, clients are essential to keeping your business afloat. This rings even more true in the beauty industry.

Whether you’re a hairstylist, esthetician, or barber, your business relies on nurturing client relationships. You chose a line of work that provides the most personal artistic growth for you while serving clients you love.

Your business thrives when your clients return.

That’s why your beauty business should keep a book of business. If you’re wondering what that is or how to be successful in the beauty industry, this article is for you.

Building Your Beauty Brand

The first thing you must do is shift your mindset. Yes, you may be running a successful salon. You might be building a successful spa. 

You are a business, but you are also more than that. You own a beauty brand. This is one of the biggest beauty industry success secrets that will help you go from good to great.

So, what distinguishes a beauty business from a beauty brand?

A beauty brand has a mission statement for why it exists. A brand has certain values that it stands for.

To help you define your mission statement and values, try to answer the following questions:

  • What’s the story behind your business? Why did it start?
  • Why did you get into the beauty industry?
  • What are things that you hope to achieve through your service or your brand?
  • What kind of clients do you want to work with?
  • How do you want every person that sits in your chair or lays on your spa table to feel?
  • What are things that don’t resonate with you, your service, and your brand?

The answers to these questions will help you to elevate your business and better define your beauty brand. Feel free to take a moment to gather your thoughts.

Work With Exclusive Clientele

One of the great things about being a beauty service provider is that you can build a loyal clientele.

As you move from being a business to building a beauty brand, your clients will follow you everywhere you go. When you’re developing beauty lines or products, they’re first to vouch for you.

That’s the impact of branding. You are one of a kind.

To help your brand grow, keep a book of business containing your most important clients.

These are the people whom you wake up in the morning and look forward to serving. They inspire you to be your best—to grow as an artist. You do what you love by serving them the best you can.

Keep them close. They remind you of your why and keep you on the right path.

Tips On How To Be Successful In The Beauty Industry

Running a successful salon and building a successful spa depends a lot on how you nurture client relationships.

You want to relate to your clients and you want to engage with them. But there are certain topics that don’t fare well on the chair or table.

Avoid talking about personal life conflicts, politics, religion, sex, and other taboo topics.

Instead, opt for topics that excite your clients. Ask about their hobbies or where they would like to travel. Ask about TV shows, music, and concerts they enjoy.

You want your clients leaving your chair or table feeling more positive than before they came to you. Keep that in mind when you engage with your clients.

Chase Your Prosperous Beauty Career

Are you ready to pursue a career that is both financially and artistically rewarding? Does the thought of waking up every day and doing what you love excite you?

Come join us at Elevate Salon Institute to learn the skills needed on how to be successful in the beauty industry.

We offer scholarship opportunities and grants to help jumpstart your beauty career. Come check us out in person!

What are you waiting for? Your dream career is waiting for you.

How Much Does Cosmetology School Cost?

Your ‘Help’ Guide to Cosmetology School Tuition Costs in Miami Beach

Cosmetology is a great industry, employing thousands in salons, spas, and movie sets. If this interests you, you may want to consider a career in cosmetology.

But what does cosmetology school cost? This concise guide will give you all the details you need to know about how to pick a school and pay for your education.

How to Pick a School

Knowing how to choose a cosmetology school is half the battle. What should you look for? 

For one, you want to make sure you pick a school that you can easily travel to. Look for a program with courses on hairdressing, styling, makeup, and skincare.

Then, make sure you’re choosing an accredited school. You want the American Association of Cosmetology Schools (AACS) to recognize your education. That way, you can apply for your license after you complete your coursework. 

Cosmetology School Cost

You can expect to pay between $15,000 and $20,000 for cosmetology school. These costs cover application fees, tuition, kit, supplies, and textbooks.

That may sound like a lot of money. But these programs are often far more affordable than traditional four-year degrees.  

Now let’s look at how you can fund your dream.

Paying For Cosmetology School

If you’re concerned about the price tag of a cosmetics education, don’t worry! You have several options to offset beauty school costs. Consider the ones below as you plan how you’re going to pay for your program.

Help From Family

You may be able to get financial help from your family. Consider telling them about your career goals. If they’re able to help you, that’s a great way to lower the cost of getting your diploma.

Financial Aid

Federal financial aid sources like FAFSA and Pell grants are another great resource. Most often, these are loans that you can use during school. Once you graduate, you’ll have a grace period to repay them before interest starts to accrue.

Loans are a big help, but remember that you may have to spend years repaying them afterward. 

GI Bill 

If you served in the military, you may be eligible for tuition help through the GI Bill. The GI Bill helps veterans afford their education after their service is complete.

Look into whether you can apply for the GI Bill and use the money for cosmetology school. 

The Veteran Rapid Retraining Assistance Program (VRRAP) offers education and training for high-demand jobs to Veterans who are unemployed because of the COVID-19 pandemic. Keep reading to find out if you’re eligible and how to apply.

Scholarships

Scholarships are a great way to offset the cost of beauty school. The AACS offers scholarships each year, as do independent foundations. Scholarships may range from full tuition coverage to smaller awards of $250 or so.

When it comes to paying for your education, every little bit will help. So apply to every scholarship you can, even if the award is small. 

Pay As You Go

You can also try to pay for classes as you go. See if your school offers part-time learning. They may let you take classes as you can, allowing you to save part of your paycheck to put towards it each month. 

Fund Your Education

Cosmetology school cost doesn’t have to outweigh its benefit. With a little research and determination, you’ll be able to pay for your education.

To get started with classes at ESI, get in touch here.

Cosmetology School Cost. Paying for tuition