Hair Goals: Importance of a Hair Consult

One of the first things you need to learn as a hairstylist is how to conduct a great hair consultation.

When a client comes for a cosmetology salon visit, the first fifteen minutes are for getting to know them and understanding as much as possible about their hair and their goals.

Below we’ve outlined several types of questions to ask to get to know your client. You’ll be able to build rapport and encourage them along the way with these helpful questions!

The Importance of Getting to Know Your Client

When you have a beauty consult with a new client, you can learn their hair expectations. You’ll find out what the client likes about their hair and what they don’t like. Frame it in the form of a casual question, like this:

  • What’s your favorite thing about your hair?
  • What are your hair goals?
  • If you could change one thing about your hair, what would it be?

Through no-pressure questions like these, you’ll learn vital information about your client and their needs. Being friendly and approachable is the best way to ensure a good consult.

Without an informative beauty consultation, you won’t be able to prescribe the right products or effectively cut, color, and style their hair. If you want satisfied clients, you have to get to know them first. It’s the only way you’ll be successful.

What Does Beauty Consultant Mean?

As a beauty consultant, you’re on a mission. You need to put your clients at ease and encourage them when they feel vulnerable in their hair journey. You’re like a coach, helping them achieve their goals.

During your beauty consultation, you’ll ask questions like:

  • How do you like to wear your hair?
  • How do you part it?
  • What products do you like to use?
  • Do you spend a lot of time in chlorine or in the sun?

Keep in mind you can meet with your clients online via Zoom if they’re more comfortable. Virtual consultations aren’t just for Covid times.

They usually only take about 15 minutes. Because it’s so short, a virtual consultation is a great way to set up for an in-person appointment. You can meet with your clients at home before they make the trip to the salon.

Questions to Ask at a Hair Consultation

Asking the questions above can help you get started with your consultation. Here are some more hair consultation questions to ask:

  • When was the last time you got your hair colored?
  • How often and what type of products do you use?
  • Do you use heat on your hair?
  • Do you have any skin sensitivities?

Once you know the answers to these questions, you can prescribe products that can help your client. Remember you’re not a salesperson. You’re actually holding the answer to a lot of their hair woes, and you’re giving them the opportunity to solve them.

Taking the Time

Having an effective consultation means taking the time to understand your client and encourage them. You’ll conduct your hair consultation and then be able to provide for their needs and prescribe the right products.

If you haven’t already joined our program and it sounds right for you, apply today to get started!

Book of Business 101

Get More Clients

As with any business, clients are essential to keeping your business afloat. This rings even more true in the beauty industry.

Whether you’re a hairstylist, esthetician, or barber, your business relies on nurturing client relationships. You chose a line of work that provides the most personal artistic growth for you while serving clients you love.

Your business thrives when your clients return.

That’s why your beauty business should keep a book of business. If you’re wondering what that is or how to be successful in the beauty industry, this article is for you.

Building Your Beauty Brand

The first thing you must do is shift your mindset. Yes, you may be running a successful salon. You might be building a successful spa. 

You are a business, but you are also more than that. You own a beauty brand. This is one of the biggest beauty industry success secrets that will help you go from good to great.

So, what distinguishes a beauty business from a beauty brand?

A beauty brand has a mission statement for why it exists. A brand has certain values that it stands for.

To help you define your mission statement and values, try to answer the following questions:

  • What’s the story behind your business? Why did it start?
  • Why did you get into the beauty industry?
  • What are things that you hope to achieve through your service or your brand?
  • What kind of clients do you want to work with?
  • How do you want every person that sits in your chair or lays on your spa table to feel?
  • What are things that don’t resonate with you, your service, and your brand?

The answers to these questions will help you to elevate your business and better define your beauty brand. Feel free to take a moment to gather your thoughts.

Work With Exclusive Clientele

One of the great things about being a beauty service provider is that you can build a loyal clientele.

As you move from being a business to building a beauty brand, your clients will follow you everywhere you go. When you’re developing beauty lines or products, they’re first to vouch for you.

That’s the impact of branding. You are one of a kind.

To help your brand grow, keep a book of business containing your most important clients.

These are the people whom you wake up in the morning and look forward to serving. They inspire you to be your best—to grow as an artist. You do what you love by serving them the best you can.

Keep them close. They remind you of your why and keep you on the right path.

Tips On How To Be Successful In The Beauty Industry

Running a successful salon and building a successful spa depends a lot on how you nurture client relationships.

You want to relate to your clients and you want to engage with them. But there are certain topics that don’t fare well on the chair or table.

Avoid talking about personal life conflicts, politics, religion, sex, and other taboo topics.

Instead, opt for topics that excite your clients. Ask about their hobbies or where they would like to travel. Ask about TV shows, music, and concerts they enjoy.

You want your clients leaving your chair or table feeling more positive than before they came to you. Keep that in mind when you engage with your clients.

Chase Your Prosperous Beauty Career

Are you ready to pursue a career that is both financially and artistically rewarding? Does the thought of waking up every day and doing what you love excite you?

Come join us at Elevate Salon Institute to learn the skills needed on how to be successful in the beauty industry.

We offer scholarship opportunities and grants to help jumpstart your beauty career. Come check us out in person!

What are you waiting for? Your dream career is waiting for you.

The Ultimate Guide to Pell Grants for Cosmetology School: What to Know

Traditional 4-year college isn’t for everyone. More and more students are choosing to pursue jobs in the beauty industry.

But, even jobs in the beauty industry require school. Cosmetology school, to be exact.

You may be thinking, since it’s a beauty program, that you have to pay 100% of the cost yourself. 

Well, before you let your hopes and dreams give way to disappointment and despair, let’s talk about ways you can get money for your beauty education.

There are several financing options and types of grants available for students who qualify, including Pell grants for cosmetology school, and we’ll be discussing them below.

Let’s get to it!

Trade Organizations

One place you may want to consider looking for grants and scholarships is one of the many beauty trade organizations.

Barbers, stylists, estheticians, etc. all have State and Federal organizations for their specific industry. Which organization you contact will depend on your chosen career path.

It’s a great place to start your search because all of these organizations have an interest in getting aspiring beauty students the education they need. By helping the newest class of hairstylists, estheticians, barbers, etc. graduate, these organizations are directly helping keep their industry alive.

Pell Grants for Cosmetology School

The other, more obvious, source of money for your schooling would be State and Federal government grants and scholarships.

Many students receive pell grants to receive a traditional 4-year Bachelor’s degree. What you may not know, however, is that there are also pell grants for cosmetology school.

Pell grants help low-income students cover the cost of their education. There are minimum income requirements that students need to meet to qualify, but that is the only requirement.

Pell grant eligibility is available to all students heading off to college, as long as they meet the income requirements and are attending an accredited cosmetology or beauty school.

How Much Will I Receive?

Great question! It’s dependent upon the individual applicant, as well as a few other variables.

One of those variables is your enrollment status. The amount awarded to you will depend on whether you are attending school part-time or full-time.

Your grant amount will also depend on the total cost of enrollment. Students who meet the income requirements, but are attending more expensive schools, may need more assistance than others.

Generally, the maximum amount students receive from a Pell grant is $5,500.

Other Options

In addition to Pell grants, there are other financing options you can explore to cover the cost of your education.

Many states offer their own State-specific scholarship programs for cosmetology and beauty schools. These are meant to supplement Federal programs like the Pell grant.

Check with your state to see what they can offer you.

You can also receive financial assistance from your school of choice. Certain beauty schools have their own in-house financial aid departments to help students attend.

These schools are typically larger schools with many locations throughout the country, like Elevate Salon Institute.

Making The Grade

If a career in the beauty industry is your dream come true, there’s hope for you yet, Cinderella! Pell grants for cosmetology school may be just the thing to make your dreams a reality.

Elevate Salon Institute (ESI) is here to help! If you have any questions about your application, or how to go about getting financial aid, don’t hesitate to contact us.

We are looking forward to seeing you live out your dreams with us, and can’t wait to meet you!

Graduate Cosmetology Salon Ready: Your Guide To Success

Pursuing your dreams takes guts, gumption, and grace. While you need to give yourself a lot of grace as you make mistakes (we all do), the guts and gumption are harder to come by. Are you feeling nervous about attending cosmetology school?

Banish the nerves with the tips below. They can help you succeed and graduate from your training program salon ready. From participating in every event to leveling up, we have the keys to thriving in your program right here.

1. Participate

The way to make the most of your education is by attending campus events. This way you gain exposure to more opportunities and learn more about where you are headed.

Your destination in this industry is largely determined by how much you put into it. When you stay committed to learning and build your knowledge base by participating as much as possible, you’ll grow so much faster as a cosmetologist.

2. Introduce Yourself

Do you have your eye on a salon or spa that you have always wanted to work for? Have you wanted to own one just like it?

A great way to give yourself a boost as you earn your beauty school degree is to introduce yourself at those places. Ask them how someone like you becomes part of their business. You may be surprised at their openness and excitement about your goals and your drive to succeed.

We make privately owned salons and spa our target for your placement after graduation. These are the places with great earning potential, and we want you to succeed! Everything we teach is with this goal in mind.

3. Cosmetology School: Level Up

Cosmetology students have levels 1 – 4. Our curriculum has been co-developed with L’Oreal, and we’re constantly updating it with ongoing collaboration. Push yourself to jump levels during school to give yourself the best opportunity to up your future right after graduation!

We celebrate achievements at Elevate Salon Institute! When you reach a milestone or have a big win, we are excited to share your joy. When you level up in our curriculum, that’s a huge deal and we’re thrilled for all our students who meet this goal.

4. Booking and Prescribing Products

Practice makes perfect. Booking is something you might feel intimidated by right now, but school is where you shake your fears off. Ask guests, family, friends and even strangers for bookings!

Let’s be clear: you’re not selling products. You’re prescribing products, which means you’re providing a solution to someone’s very real need.

Get out there on that student salon floor and learn how to bend and warp all of your fears. You’ll find your voice to success when it comes to prescribing.

A Map for Success

If you want to succeed in cosmetology school, follow the advice above. You can graduate salon ready if you put in the effort required to soar.

Participating, introducing yourself, leveling up, and booking are sure to help you through the program and get you ready to find a home at a top salon.

Schedule a visit with the Elevate Salon Institute in Miami Beach to find out if it’s the right training program to help you achieve your dreams.

Miami Beach Cosmetology
Miami Beach: Are you nervous about attending cosmetology school? Read on to learn how you can make the most of your beauty school experience

Is a Cosmetology Career a Good Idea for Me?

According to Forbes, beauty is a $532 billion industry and growing. With this growth, exciting, new technologies have emerged, shaping the beauty industry. Virtual consults, A.I., and social media are just a few of the advances transforming the industry. You may be wondering, “Is a cosmetology career a good idea?” The answer is a definite yes! Becoming a cosmetologist provides many opportunities and career paths. 

Check out some of the latest technology trends influencing cosmetology schools and careers. Find out if becoming a cosmetologist is right for you.

Technology Is Shaping Cosmetology

We said there’s a Beauty Revolution happening! Gone are the days of one-size-fits-all beauty. Consumers want haircare, skincare, and cosmetics tailored to their needs, preferences, and goals. Advances in beauty tech deliver personalized options to consumers. These advances continue to shape the future of treatments, tools, and client interactions. If you’re wondering, “What can I do with my cosmetology license,” explore some of the opportunities created by beauty technology. 

Virtual Consults and Customization

Consumers can now have a virtual consult or chat with their esthetician or stylist. They can receive product recommendations and regimens based on their needs. Virtual consults offer new opportunities beyond traditional spas or salons for those with a cosmetology license.

Meet with your client from the comfort of your home or office. Use your cosmetology education to become a consultant. You’ll be able to answer client questions and make recommendations virtually.

Social Media Beauty Influencers

Social media influencers play a dynamic role in the beauty industry through tutorials, and product reviews. With Instagram, Youtube, and TikTok, influencers can reach global audiences within their niche. Enjoy sharing new products and teaching others? Consider becoming a social media influencer. Use cosmetology school as a springboard to give you the confidence and knowledge needed. Maybe you’ve been wondering, “what can you do with an esthetics license?” Having this expertise is a great foundation for a social media influencer focused on skincare. 

Augmented Reality in the Beauty Industry

Augmented reality apps are being used by the biggest names in beauty, including Redken, Sephora, MAC, and L’oreal. These apps allow users to test drive cosmetics, hairstyles, extensions, brow shapes, and eyelash lengths, all by using a 3D scan of the face. These apps open the door for cosmetology professionals to help develop these types of apps. Cosmetologists can also use these apps to help their clients make informed choices on products and treatments.

Artificial Intelligence (A.I.)

A.I. provides smarter, personalized options to consumers through the gathering and calculation of data. It is being used to customize skincare regimens for consumers using facial photos. Data like weather and air quality, menstrual cycles, and stress levels are input to personalize treatments.

If you’re thinking of becoming an esthetician, imagine having that data at your fingertips to make recommendations for your clients. 

Devices

New devices used in beauty are influencing treatments in all areas of the industry. Light therapy devices are increasingly being used for hair restoration and skincare treatments. Learning these new technologies can give you an edge in your field. 

Is Cosmetology School Right for Me? 

Even with the opportunities beauty tech brings, you might still be asking yourself, “Is a career in the beauty industry a good idea?” We’re here to help you find the cosmetology career that’s perfect for you that meets your goals. Check out our website for more information on the amazing programs we offer. 

How to Choose Successful Beauty Careers for Creating Your Business

Beauty Careers With A Cosmetology License 

Whether you’re wondering how to get into the beauty industry or just curious about how it works, we think you’ll find our student culture, innovative educators, and programs inspiring and hopefully, a little encouraging enough to take your first step. Beauty careers change people’s lives, and cosmetology is no exception. Men and women wanting a change in careers find much success in the beauty industry. Cosmetology isn’t just about cosmetics application. 

The art of cosmetology consists of: 

  • Cut, Style & Shape. Cosmetologists tailor cuts and hairstyle shapes that flatter and compliment a person’s body and face shape while being sure to incorporate their guests’ fashion sense. 
  • How to apply spa treatments to hands and feet. Cosmetologists also give natural manicures and apply polish. 
  • Care for the hair and scalp. Cut, style, apply weaves, and design wigs.
  • Color and texturize hair. The key role of a stylist is formulating personal and unique color formulations, color correcting, and creating sensational textures is all in a day’s work for you. 
  • Install & create different styles with hair extensions Care for and use textured hair extensions, add chemical-free color and non-committal color to the extensions
  • Moisturize and enhance the skin with industry-standard skin care regimes. Provide customers with mini personalized facials, makeup application, and hair removal. 

Careers From Anywhere

Training in cosmetology gives you a variety of options for launching a career from home. The 2020 pandemic, in combination with technology has given rise to even providing consults online. Many graduates of cosmetology school choose to specialize in one area and provide beauty treatments from their shops, spas or salons and business environment. 

Fast-Track Your Career

And there you have it! Now that you know all about why beauty school is vital for securing a spot in the field of beauty careers, you’re ready to get started on your education today! If you want to learn more about studying with one of the most on-trend beauty schools in the nation, feel free to contact us here at the admissions office and let us know how we can help you achieve your dreams!

Beauty Business From Home